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Proceed toEnhances skin radiance instantly while building radiance over the long term.
Provides nutrients to the eye area and retexturises and smooths the skin.
Minimises the appearance of dark circles over time.
Reduces the appearance of puffiness.
Hydrates intensely.
Skin is revitalised, replenished, enriched, diffusing the grace of the golden hour.
Captivating, enthralling, the soaring majesty of the Swiss Alps awes. Their ancient minerality, their eternal snowy mantel, their lofty summits all conspire to strike with wonder the hearts of those who have the fortune to gaze upon them.
Inspired by the fleeting moment of the Golden Hour in the crown of the alps, La Prairie seeks to recreate its unique radiance and impart it to the skin. One rare, immutable ingredient can transmit this undeniable beauty: gold. A noble metal, its warm, flattering lustre withstands the passage of time, remaining, persisting. It bestows its radiance in glowing waves.
La Prairie captures the radiant glow of youth with Pure Gold Radiance Eye Cream, infused with the Pure Gold Diffusion System. The eye area is immediately more luminous, deeply hydrated and appears redefined over time.
Thanks to its unique properties, gold as a radiance enhancer and vehicle for powerful actives is particularly well-suited to devitalised skin – skin that is fragile, thin, dry and dull, deficient in nutrients. Both environmental conditions and physiological changes can contribute to skin’s fragile state. When skin is devitalised, it becomes less receptive to nutrients, leading to a slowing down...
Apply morning and evening after cleansing, toning and application of Pure Gold Concentrate. Dot along under eye area and up toward temples, continuing the gesture above the eyebrow towards the bridge of the nose and finishing by dotting under the eyebrow line. Massage in to skin with a gentle press-and-roll motion until completely absorbed. Follow by Pure Gold Radiance Cream, the last step of ...
Apply morning and evening after cleansing and toning. Begin the Pure Gold Ritual by dispensing one or two drops from the pipette onto fingertips. Gently warm between fingers and begin massaging into...
Enhances the appearance of radiance in the skin instantly and over the long-term.
Provides nutrients to the skin.
Smooths the skin and evens its texture.
Helps restructure the appearance of the skin while promoting the feeling of increased volume from intense hydration.
Evens skin tone.
Skin is revitalised, replenished, enriched, diffusing the grace of the golden hour.
Apply in the morning after cleansing, toning, and application of lotion. Before opening, press the pump on the top of the vial’s lid a few times to draw up the serum into the pipette. Remove the lid...
Addresses key rejuvenation processes in skin layers.
Skin texture is refined, fine lines and wrinkles appear diminished, elasticity is improved.
Restores the radiance of youthful skin and promotes an even skintone.
Skin is left with a feeling of supreme comfort and softness.
Apply morning and evening after cleansing, toning and serum application. Release the perfect dose from the airless pump. Using fingertips, smooth gently over entire face, avoiding eye area. Allow to...
Contributes to a marked reduction in the visibility and intensity of age spots, fading their appearance.
Improves the appearance of dull, discoloured skin, visibly stamping out unevenness to leave the complexion illuminated.
Leaves skin feeling firmer and refines its texture.
Skin feels smoother, its elasticity and moisture levels are improved.
Apply morning and evening after cleansing, toning, and application of lotion, serum and eye area treatments. With the accompanying spatula, take a small amount and gently warm between fingertips. Dot...
Addresses key rejuvenation processes in skin layers.
Skin texture is refined, fine lines and wrinkles appear diminished, elasticity is improved.
Restores the radiance of youthful skin and promotes an even skintone.
Skin is left with a feeling of supreme comfort and softness.
Apply morning and evening after cleansing, toning and application of lotion, serum and eye area treatments. Using the spatula, sweep a small amount onto fingertips. Gently smooth over face and neck,...
The new La Prairie Skin Caviar Luxe Cream helps support the skin’s metabolism and visibly restore the skin's structure.
Now, with daily application, Skin Caviar Luxe Cream works to lift the face skin and enhance its firmness and elasticity.
Fine lines are reduced.
Skin is smoothed, nourished and moisturized.
Apply morning and evening after cleansing, toning and application of Pure Gold Concentrate and Pure Gold Eye Cream. Begin with a sliding motion between eyebrows, sliding up to forehead and continuing...
Enhances the appearance of radiance in the skin instantly and over the long-term.
Provides nutrients to the skin.
Evens and smooths skin's texture.
Helps in the restructuring of the skin and in increasing its volume.
Hydrates deeply.
Skin is revitalised, replenished, enriched, diffusing the grace of the golden hour.