Sites-LaPrairie

2022

A NEW IDENTITY

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Inspired by our House's first visual expression at the Clinique La Prairie of the 1930s, the La Prairie logo has been re-imagined in an elegant, architectural typography conceived expressly for the House. In 2022, La Prairie is pleased to reveal the new logo of our luxury House, a fusion of the past, present and future.

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2021

PROTOCOL

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A new milestone in the science of Haute-Rejuvenation. With Platinum Rare Haute-Rejuvenation Protocol, Dr. Niehans' dream of eternity reaches its apex.

Learn more about a Dream of Eternity born in 1931

2020

CAVIAR FUSION

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La Prairie reimagines Skin Caviar Liquid Lift, merging its two most potent and advanced caviar technologies for the first time in one unequalled serum.

SKIN CAVIAR

LIQUID LIFT

Discover Skin Caviar Liquid Lift

2018

CAVIAR PREMIER

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La Prairie's masterpiece is remastered with Caviar Premier. Caviar's whole potential is harnessed for the first time with La Prairie's breakthrough caviar science.

Learn more about Caviar ingredients

2017

ART BASEL

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La Prairie partners with Art Basel, the world's leading art platform, in a first-of-its-kind initiative that perfectly represents the house's quest for timeless beauty.

Explore our Art Section

2016

CAVIAR WATER

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With Skin Caviar Essence-In-Lotion, the most delicate components of caviar are captured for the first time in this pure, powerful, highly concentrated infusion.

SKIN CAVIAR

ESSENCE-IN-LOTION

Discover Essence-In-Lotion

2012

LIQUID LIFT

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A new, lavish lift is launched with the debut of Skin Caviar Liquid Lift, the skincare phenomenon for an instant taunt, firm appearance.

2010

LUXE LUMINOSITY

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La Prairie combines the exceptional illuminating benefits of golden caviar with liquid crystals to firm and nourish skin while lending it a softly lit luminosity.

Discover the White Caviar Collection

2008

ULTIMATE REJUVENATION

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La Prairie creates Platinum Rare Cellular Cream, which visibly transforms all signs of aging with the powerful anti-aging benefits of platinum, the most precious metal on earth.

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2006

THE GOLD STANDARD

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La Prairie casts a 24-carat glow onto skin with the launch of The Radiance Collection. This is the first line to suspend gold with quartz, liquid crystals and reflective pigments. Vitality and radiance are enhanced from within.

1998

PHENOMENAL LIFTING AND FIRMING

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With the launch of Skin caviar Luxe Cream, La Prairie reinterprets the original Skin Caviar in an exquisite face cream, declaring, "Neither skin nor psyche will ever be the same".

SKIN CAVIAR

LUXE CREAM

Discover Skin Caviar Luxe Cream

1987

CAVIAR PEARLS

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La Prairie creates a skincare phenomenon with the introduction of Skin Caviar, the first encapsulated delivery system to contain active ingredients sourced from real caviar.

Discover the Skin Caviar Collection

1978

A CELLULAR REVOLUTION BEGINS

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On its eternal quest for timeless beauty, La Prairie took inspiration from the clinic's and Paul Niehans' advanced rejuvenation treatments to create the Exclusive Cellular Complex.

1960

PUBLICATION

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Dr Niehans publishes the results of his breakthrough research in Introduction to Cellular Therapy, cementing his reputation as a visionary innovator.

1953

THE POPE

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Following the rejuvenating treatment given to Pope Pius XII, the clinic became internationally recognized.

1950

CLINIQUE LA PRAIRIE

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From its early days, the clinic hosted many of the most influential people from the highest echalons of society. World leaders, artists and other in-the-know gathered at Clinique La Prairie to enjoy its pristine setting and rejuvenating treatments.

1931

PAUL NIEHANS

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Doctor Paul Niehans begins his pioneering work in cellular therapy at Clinique La Prairie.